BRAND DEVELOPMENT

Comcast

Comcast brings together the best in media and technology. As a brand that drives innovation to create globally recognized entertainment and online experiences, they set the pace in a variety of innovative and fascinating businesses opportunities as a Fortune 40 leader.

Role

Designer

Client

Marketing and Ad Sales Divisions

Category

Brand Development and Managment

Sharing a world of moments and experiences that matter most

The essence of the Spotlight design concept was to represent the vibrant and dynamic media buying offerings. With an understanding that a thoughtful use of design to inspire delight is essential to creating satisfying experiences, the variety of artwork components in the brand toolkit can be layered and combined to create much more advanced graphic treatments. This allow the brand to be flexible and evolve while still creating a signature Comcast Spotlight brand identity.

Getting the most out the.

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Let's design
something